Facebook & Instagram Ads Interests for Software

Discover comprehensive targeting interests related to Software for your Facebook and Instagram advertising campaigns. Our curated list provides detailed audience segments with accurate size estimates, helping you create highly targeted ads that reach the right customers and maximize your advertising ROI.

Total Interests
130
Related to Software
Data Source
Meta API
Real-time updates

Software Targeting Options for Facebook & Instagram Ads

The interests listed below are specifically related to Software and can be used for precise audience targeting in your Facebook and Instagram ad campaigns. Each interest includes estimated audience size ranges to help you balance reach with relevance. Use these insights to create custom audiences that align perfectly with your marketing objectives.

Interest Name Audience Size
3D computer graphics 102,726,972 - 120,806,920
3dCart Shopping Cart Software 18,494 - 21,750
AVG (software) 10,110 - 11,890
Accounting 84,462,780 - 99,328,230
Accounting software 8,823,962 - 10,376,980
Adobe Flash 102,498,120 - 120,537,790
Amarok (software) 1,722,202 - 2,025,310
American banks 850,340 - 1,000,000
Antivirus software 22,195,765 - 26,102,220
Application software 757,136,981 - 890,393,090
Asana (software) 445,722 - 524,170
Audio mixing (recorded music) 146,398,647 - 172,164,810
Audio software 850,340 - 1,000,000
Autodesk Maya 5,362,678 - 6,306,510
Avast! 32,282,865 - 37,964,650
BMC Software 17,278 - 20,320
BitTorrent (software) 40,646 - 47,800
Blender (software) 9,083,409 - 10,682,090
Business administration 37,462,933 - 44,056,410
Business software 1,326,717 - 1,560,220
Cakewalk Sonar 114,285 - 134,400
Chef (software) 18,290 - 21,510
Chief Architect Software 31,181 - 36,670
Collaborative software 6,875,637 - 8,085,750
Component-based software engineering 1,523,265 - 1,791,360
Computer programming 72,506,649 - 85,267,820
Computer-aided software engineering 6,819 - 8,020
Confluence (software) 148,511 - 174,650
D16 Group Audio Software 3,979 - 4,680
DaVinci (software) 37,918 - 44,592
Data management 6,171,488 - 7,257,670
Digital audio 35,580,459 - 41,842,620
Digital gaming services 850,340 - 1,000,000
Djay (software) 265,042 - 311,690
Docker (software) 873,214 - 1,026,900
E-commerce 258,072,168 - 303,492,870
E-commerce payment system 5,641,224 - 6,634,080
Eclipse (software) 1,148,137 - 1,350,210
Electronic musical instrument 4,565,773 - 5,369,350
Enlight Software 14,128,664 - 16,615,310
Enterprise software 11,374,396 - 13,376,290
Event management 31,190,467 - 36,679,990
Final Draft (software) 253,554 - 298,180
Finale (software) 17,380 - 20,440
Fluenz (language learning software) 3,418 - 4,020
Fundy Software Inc 46,539 - 54,730
GPS navigation software 512,066 - 602,190
Gearbox Software 1,752,074 - 2,060,440
Genealogy software 27,321 - 32,130
Graphics software 27,018,171 - 31,773,370
History 446,004,804 - 524,501,650
Houdini (software) 778,911 - 916,000
Huddle (software) 2,261 - 2,660
IBM WebSphere 3,061 - 3,600
Id Software 1,476,726 - 1,736,630
Image-Line 39,285 - 46,200
Inventory management software 571,386 - 671,950
JIRA 707,151 - 831,610
JMP (statistical software) 69,846 - 82,140
Kodi (software) 2,871,496 - 3,376,880
Language education 16,878,222 - 19,848,790
Law firm 21,765,552 - 25,596,290
Law practice management software 48,741 - 57,320
MASSIVE (software) 18,443 - 21,690
MYOB (company) 804,685 - 946,310
Manufacturing services and organizations 850,340 - 1,000,000
Marin Software 8,818 - 10,370
Medical practice management software 99,370 - 116,860
MetaQuotes Software 128,137 - 150,690
Mobile app 665,678,307 - 782,837,690
Modo (software) 83,750 - 98,490
Moz (marketing software) 1,475,000 - 1,734,600
Music and audio streaming 850,340 - 1,000,000
Music technology 3,562,593 - 4,189,610
Nippon Ichi Software 78,418 - 92,220
Nuke (software) 128,818 - 151,490
Online chat 264,099,353 - 310,580,840
Open-source software 57,159,260 - 67,219,290
OpenStack 278,545 - 327,570
Oracle Financial Services Software 256,071 - 301,140
Origin (digital distribution software) 88,749,659 - 104,369,600
Pipeline (software) 211,887 - 249,180
Productivity software 5,073,460 - 5,966,390
Project management software 529,047 - 622,160
Propellerhead Software 331,292 - 389,600
Reason (software) 894,621 - 1,052,075
Remote desktop software 1,032,508 - 1,214,230
Rhinoceros 3D 459,889 - 540,830
Rosetta Stone (software) 1,799,991 - 2,116,790
SAS (software) 2,687,278 - 3,160,240
Satellite navigation 2,933,095 - 3,449,320
Screenwriting 2,397,091 - 2,818,980
Shopping cart software 3,169,914 - 3,727,820
Sibelius (software) 55,476 - 65,240
Siebel Systems 1,921 - 2,260
SimCity (1989 video game) 33,239 - 39,090
Small business software 269,642 - 317,100
Software Engineering Institute 8,409 - 9,890
Software as a service 2,831,751 - 3,330,140
Software configuration management 38,758 - 45,580
Software design pattern 3,554,328 - 4,179,890
Software development 16,269,642 - 19,133,100
Software engineering 51,044,940 - 60,028,850
Software framework 68,684,149 - 80,772,560
Software synthesizer 518,673 - 609,960
Steam (software) 69,610,161 - 81,861,550
System integration 488,954 - 575,010
TIBCO Software 23,137 - 27,210
Tableau Software 1,035,807 - 1,218,110
Tax compliance software 10,909 - 12,830
Team17 568,086 - 668,070
Teamwork (software) 51,130 - 60,130
Telegram (software) 16,409 - 19,297
TradeStation 49,923 - 58,710
VMware ThinApp 17,491 - 20,570
Valve Corporation 10,488,962 - 12,335,020
Video editing software 4,298,367 - 5,054,880
Video game developer 26,492,942 - 31,155,700
Video game publisher 9,683,222 - 11,387,470
Visual effects 14,868,545 - 17,485,410
Wellness 850,340 - 1,000,000
Wine (software) 8,821,641 - 10,374,250
Xero (software) 2,913,664 - 3,426,470
sage software 2,111,147 - 2,482,710
Photography 1,117,351,836 - 1,314,005,760
Design 920,081,998 - 1,082,016,430
Engineering 469,516,258 - 552,151,120
Online advertising 156,407,143 - 183,934,801
Free software 561,457,967 - 660,274,570
Software 925,583,622 - 1,088,486,340

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How to Use Software Interests in Your Ad Campaigns

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Audience Size Considerations

The audience size estimates shown are approximate ranges provided by Meta's API. Smaller audiences may offer more precise targeting but could limit reach, while larger audiences provide broader exposure but may be less specific. Test different audience sizes to find the optimal balance for your campaign goals and budget.