Facebook & Instagram Ads Interests for Games

Discover comprehensive targeting interests related to Games for your Facebook and Instagram advertising campaigns. Our curated list provides detailed audience segments with accurate size estimates, helping you create highly targeted ads that reach the right customers and maximize your advertising ROI.

Total Interests
207
Related to Games
Data Source
Meta API
Real-time updates

Games Targeting Options for Facebook & Instagram Ads

The interests listed below are specifically related to Games and can be used for precise audience targeting in your Facebook and Instagram ad campaigns. Each interest includes estimated audience size ranges to help you balance reach with relevance. Use these insights to create custom audiences that align perfectly with your marketing objectives.

Interest Name Audience Size
2K Games 12,001,462 - 14,113,720
505 Games 826,955 - 972,500
6waves Games 48,664 - 57,230
AddictingGames 167,363 - 196,820
Adventure game 104,319,608 - 122,679,860
Android Games 148,027 - 174,080
Anime Games 1,297,899 - 1,526,330
Anime and manga 850,340 - 1,000,000
Arcade game 38,625,510 - 45,423,600
Armor Games 141,377 - 166,260
Artificial intelligence (video games) 186,445 - 219,260
Asian soccer leagues and competitions 850,340 - 1,000,000
Authentic Games 221,717 - 260,740
Ball sports 850,340 - 1,000,000
Bandai Namco Games 4,282,542 - 5,036,270
Big Fish Games 88,324 - 103,870
Brain Games (National Geographic) 3,307,678 - 3,889,830
Casino themed mobile gambling 850,340 - 1,000,000
Casual game 74,939,319 - 88,128,640
Chess 35,023,843 - 41,188,040
Collectible card game 11,809,115 - 13,887,520
Commonwealth Games sports 10,229 - 12,030
Cricket 256,639,447 - 301,807,990
CrossFit 116,894,115 - 137,467,480
CrossFit Games 4,398,460 - 5,172,590
Cue sports 24,192,950 - 28,450,910
Deal or No Deal (U.S. game show) 75,518 - 88,810
Disney.com 4,763,869 - 5,602,310
Dragon Ball Z - Games 1,352 - 1,590
Dungeons and Dragons video games 850,340 - 1,000,000
EB Games 65,603 - 77,150
EB Games Australia 577,916 - 679,630
Educational video game 27,389 - 32,210
Epic Games 16,036,343 - 18,858,740
Escape Games 52,040 - 61,200
Esports leagues and competitions 850,340 - 1,000,000
Extreme sport events and competitions 850,340 - 1,000,000
F1 Games from Codemasters 695,000 - 817,320
FEI World Equestrian Games 812,604 - 955,623
FTL: Faster Than Light 14,659 - 17,240
Family board games 850,340 - 1,000,000
Fan convention 500,595 - 588,700
Fantasy Flight Games 181,539 - 213,490
Fighting game 31,826,913 - 37,428,450
Football 86,429,591 - 101,641,200
Football at the Asian Games 2,440 - 2,870
Franchises Based on Games 850,340 - 1,000,000
Free Casual Games 53,826 - 63,300
GOG.com 3,482,916 - 4,095,910
Gaelic games 511,173 - 601,140
Game of Thrones (2014 video game) 656,513 - 772,060
GameSpot 9,831,819 - 11,562,220
GameStar 1,525,833 - 1,794,380
GameStop 6,608,409 - 7,771,490
Games + Gamers 321,637 - 378,246
Games Workshop 881,947 - 1,037,170
Games Workshop: Warhammer World 41,607 - 48,930
Games played 28,370,671 - 33,363,910
GamesOnly.at 163,044 - 191,740
GamesRadar 3,169,872 - 3,727,770
Gamesa Corporación Tecnológica 534,226 - 628,250
Gamescom 817,448 - 961,320
Gameswelt 716,709 - 842,850
Golf video games 850,340 - 1,000,000
Great Manchester Run 38,460 - 45,230
HandyGames 235,977 - 277,510
Highland games 531,564 - 625,120
Hong Kong Trade Development Council Trade Fairs 1,947 - 2,290
Insomniac Games 179,090 - 210,610
International Children's Games 2,057 - 2,420
International Games System 19,115 - 22,480
International sports competitions 850,340 - 1,000,000
Jagged Alliance (series) 3,282 - 3,860
Kabaddi at the Asian Games 1,232 - 1,450
Kiloo 1,230,850 - 1,447,480
LOL Esports 2,202,772 - 2,590,460
Lego video games 850,340 - 1,000,000
Level (video gaming) 2,757,568 - 3,242,900
List of Yu-Gi-Oh! video games 1,692 - 1,990
List of dice games 12,978,826 - 15,263,100
Lotteries in Australia 282,312 - 332,000
LucasArts adventure games 2,848 - 3,350
Lucca Comics & Games 422,984 - 497,430
Macmillan Publishers 927,729 - 1,091,010
Madfinger Games 53,078 - 62,420
Mantic Games 34,974 - 41,130
Mature Rated Video Games 850,340 - 1,000,000
MechWarrior (video game series) 14,812 - 17,420
Micromania (video game retailer) 598,596 - 703,950
Mind Games (TV series) 5,824 - 6,850
Mobile game 149,911,241 - 176,295,620
NC State Wolfpack football 267,057 - 314,060
Naruto 61,982,585 - 72,891,520
National Football League preseason 87,015 - 102,330
Necromunda 135,365 - 159,190
Netmarble Games 1,405,977 - 1,653,430
Nickelodeon Animation Studio 1,155,306 - 1,358,640
Olympic Games 59,541,624 - 70,020,950
Online Video Channel Websites 850,340 - 1,000,000
Online word game 12,049 - 14,170
PC Games (magazine) 1,122,619 - 1,320,200
PC Games Hardware 673,762 - 792,345
PC game 52,129,540 - 61,304,340
Pan Arab Games 13,622 - 16,020
Paris Games Week 104,064 - 122,380
Party game 7,141,930 - 8,398,910
PlayStation VR 990,544 - 1,164,880
Pogo.com 357,278 - 420,160
Pokémon (video game series) 3,135,867 - 3,687,780
Pool Billiards Games 4,710 - 5,540
Prima Games 1,114,489 - 1,310,640
ProSiebenSat.1 Media 3,137,933 - 3,690,210
Real-time strategy 82,203,018 - 96,670,750
Reindeer Games 6,258 - 7,360
Resident Evil Games 7,704 - 9,060
Retrogaming 14,364,574 - 16,892,740
Rockstar Games 21,727,338 - 25,551,350
Rockstar Games Social Club 227,500 - 267,540
Rogue Legacy 2,049 - 2,410
S4 League 81,556 - 95,910
Science and nature TV shows 850,340 - 1,000,000
Shooter games 850,340 - 1,000,000
Slot machine 57,815,144 - 67,990,610
Smosh 15,295,612 - 17,987,640
Soccer video games 850,340 - 1,000,000
Social network game 13,435 - 15,800
South Carolina Gamecocks football 672,423 - 790,770
Southeast Asian Games 5,699,234 - 6,702,300
Spider-Man (video games) 850,340 - 1,000,000
Sports betting 16,446,360 - 19,340,920
Star Wars video games 134,048 - 157,641
Strategy video game 34,200,034 - 40,219,240
Sudden Strike 7,389 - 8,690
Summer Olympic Games 15,311,437 - 18,006,250
Super Free Slot Games 455,773 - 535,990
TV comedy dramas 850,340 - 1,000,000
Tabletop game 25,794,370 - 30,334,180
Tarot card games 6,177,329 - 7,264,540
TecMundo Games 1,675 - 1,970
Telltale Games 264,421 - 310,960
Texas A&M Aggies football 1,263,401 - 1,485,760
The Forest (video game) 40,119 - 47,180
The Hunger Games (film series) 117,746 - 138,470
The Incredibles (video game) 10,365 - 12,190
The Legend of Zelda 6,931,581 - 8,151,540
The Witcher video games 850,340 - 1,000,000
Tile-matching video game 5,468,052 - 6,430,430
Tower defense 8,532,721 - 10,034,480
Traditional and classic toys and games 850,340 - 1,000,000
Travel Go 449,277 - 528,350
Travian Games 14,906 - 17,530
Trivia 31,464,600 - 37,002,370
UAB Blazers football 80,765 - 94,980
UNLV Rebels football 19,209 - 22,590
Utah State Aggies football 59,693 - 70,200
Video game design 4,475,246 - 5,262,890
Video game developer 26,492,942 - 31,155,700
Video game development 5,429,710 - 6,385,340
Video game magazines 850,340 - 1,000,000
Video game publisher 9,683,222 - 11,387,470
Video game related content 850,340 - 1,000,000
Video game retailers 850,340 - 1,000,000
Video game slots 850,340 - 1,000,000
Video gaming online media 850,340 - 1,000,000
WWE 2K 2,407,219 - 2,830,890
WarGames 103,103 - 121,250
Warcraft 2,608,673 - 3,067,800
Wargame (video games) 1,024,532 - 1,204,850
Wargaming 5,732,465 - 6,741,380
Warner Bros. Interactive Entertainment 5,019,523 - 5,902,960
Wartune at R2Games.com 34,532 - 40,610
Webzen Games 837,491 - 984,890
Western Michigan Broncos football 46,462 - 54,640
Wind turbine 35,359,149 - 41,582,360
Winter Games 29,761 - 35,000
Winter Olympic Games 6,077,746 - 7,147,430
Winter X Games 1,292 - 1,520
Wolfteam 829,855 - 975,910
World Cyber Games 139,591 - 164,160
Wrestling video games 850,340 - 1,000,000
X Games 44,978,613 - 52,894,850
Youth Olympic Games 15,485,518 - 18,210,970
Zangado Games 1,255,714 - 1,476,720
Zombie Games 2,397 - 2,820
redBit games 387,687 - 455,920
virgin games 354,846 - 417,300
Games 1,242,865,136 - 1,461,609,400
Action games 152,967,687 - 179,890,000
Board games 87,881,277 - 103,348,382
Browser games 51,808,472 - 60,926,764
Card games 272,395,153 - 320,336,700
Casino games 43,101,736 - 50,687,642
First-person shooter games 558,766,989 - 657,109,980
Massively multiplayer online games 111,371,562 - 130,972,958
Massively multiplayer online role-playing games 109,827,267 - 129,156,867
Online games 595,532,287 - 700,345,970
Puzzle video games 288,117,984 - 338,826,750
Racing games 123,480,765 - 145,213,380
Role-playing games 152,068,967 - 178,833,106
Simulation games 92,506,020 - 108,787,080
Sports games 167,944,091 - 197,502,252
Strategy games 57,279,099 - 67,360,221
Video games 946,113,469 - 1,112,629,440
Word games 62,499,974 - 73,499,970
Action movies 627,385,552 - 737,805,410
Thriller movies 553,071,904 - 650,412,560
TV game shows 110,719,600 - 130,206,250

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How to Use Games Interests in Your Ad Campaigns

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Audience Size Considerations

The audience size estimates shown are approximate ranges provided by Meta's API. Smaller audiences may offer more precise targeting but could limit reach, while larger audiences provide broader exposure but may be less specific. Test different audience sizes to find the optimal balance for your campaign goals and budget.