Underwear Stores On Shopify (2026-1)

Updated 2026-01-13

Discover the latest trends with over 2618 underwear stores thriving on Shopify as of January 2026. Explore the dynamic marketplace of underwear products and find your niche today!

Underwear Market Overview

As of January 2026, there are 2618 active Shopify stores selling Underwear products. This comprehensive analysis provides insights into market trends, geographic distribution, and successful business models in this niche.

Geographic Distribution

Explore how Underwear stores are distributed globally. This data reveals the most active markets and emerging opportunities in different regions.

Country Active Stores Market Share
United States 648
25%
India 362
14%
United Kingdom 164
6%
Philippines 109
4%
Australia 101
4%
Canada 91
3%

Popular Themes

Discover which Shopify themes are most popular among Underwear retailers. This insight can help you choose the right theme for your store.

Theme Name Stores Using Popularity
Dawn 365
14%
Debut 86
3%
Spotlight 33
1%
Sense 28
1%
Horizon 24
1%
Impulse 24
1%
Updated copy of Updated copy of Updated copy of... 22
1%
Minimal 21
1%

Domain Preferences

Analysis of top-level domains preferred by Underwear store owners. While domain choice impacts SEO and trust, content quality remains most important.

Domain Extension Store Count Usage Rate
.com 1790
68%
.com.au 92
4%
.co.uk 89
3%
.shop 60
2%
.store 53
2%
.co 51
2%
.ca 43
2%

Popular Underwear Products

Examples of successful Underwear products currently trending in the market. These insights can help identify profitable product opportunities.

Find more Underwear products in our Product Database
Store Product Price
wahup.com
underwear product
Couples Matching Underwear Love Valentine S11 Boxer & …
23.08 ~ 33.09 USD
homeglowshop.com
underwear product
Women's High-Waisted Tummy Control Underwear
29.99 ~ 54.99 USD
morningng.com
underwear product
Women's High-Waisted Tummy Control Underwear
19.99 ~ 19.99 GBP
uktoplovers.com
underwear product
3 PCS Set UK Size Moon & Sun …
17.0 ~ 17.0 GBP

Finding Underwear Suppliers

Discovering reliable suppliers is crucial for Underwear businesses. Key strategies include:

  • Research specialized wholesalers and manufacturers
  • Attend industry trade shows and exhibitions
  • Use verified dropshipping platforms
  • Request samples before partnerships

Profit Margin Analysis

Underwear products typically show profit margins between 10-70%, depending on:

  • Cost of goods and supply chain efficiency
  • Market competition and pricing strategy
  • Operational expenses and overhead costs
  • Customer acquisition and marketing costs

Dropshipping Underwear Products

Yes, Underwear products can be successfully dropshipped using platforms like:

  • Oberlo for AliExpress integration
  • Spocket for US/EU suppliers
  • Modalyst for brand partnerships
  • DSers for advanced automation

Store Optimization Tips

Optimize your Underwear store for better sales:

  • High-quality product images and descriptions
  • Mobile-responsive design and fast loading
  • SEO optimization with relevant keywords
  • Social proof and customer reviews

Underwear Store Examples

7 Stores

Real-world examples of successful Underwear Shopify stores. Analyze their strategies, pricing, and market positioning for insights into this niche.

Store Title Country Products Avg Price
dryvewear.com
dryvewear.com
DRYVE | Premium Leakproof Underwear for Men
US 13 106.69 USD
sustainablestree.in
sustainablestree.in
Sustainable Sanitary | Period Panties, Menstrual cups, Organic …
IN 70 672.46 INR
uk.stance.com
uk.stance.com
Stance: Socks, underwear and apparel. Feel good, do …
GB 1864 25.96 GBP
ldmabrand.com
ldmabrand.com
LDMA | Life Deserves More Action.
US 116 36.92 USD
wearebasiq.com
wearebasiq.com
Basiq : Solutions for Every Body – Basiq.
IN 86 999.0 INR
www.rudie.com.au
www.rudie.com.au
Rudie Waste Is Cancelled
PH 17 28.68 AUD
modehealthy.com
modehealthy.com
Modehealthy
BD 22 24.22 USD

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