Underwear Stores On Shopify (2026-1)

Updated 2026-01-07

Discover the latest trends with over 2596 underwear stores thriving on Shopify as of January 2026. Explore the dynamic marketplace of underwear products and find your niche today!

Underwear Market Overview

As of January 2026, there are 2596 active Shopify stores selling Underwear products. This comprehensive analysis provides insights into market trends, geographic distribution, and successful business models in this niche.

Geographic Distribution

Explore how Underwear stores are distributed globally. This data reveals the most active markets and emerging opportunities in different regions.

Country Active Stores Market Share
United States 638
25%
India 369
14%
United Kingdom 159
6%
Philippines 106
4%
Australia 103
4%
Canada 90
3%

Popular Themes

Discover which Shopify themes are most popular among Underwear retailers. This insight can help you choose the right theme for your store.

Theme Name Stores Using Popularity
Dawn 365
14%
Debut 86
3%
Spotlight 33
1%
Sense 28
1%
Impulse 25
1%
Horizon 24
1%
Updated copy of Updated copy of Updated copy of... 22
1%
Minimal 21
1%

Domain Preferences

Analysis of top-level domains preferred by Underwear store owners. While domain choice impacts SEO and trust, content quality remains most important.

Domain Extension Store Count Usage Rate
.com 1773
68%
.com.au 90
3%
.co.uk 88
3%
.shop 60
2%
.store 51
2%
.co 50
2%
.ca 43
2%

Popular Underwear Products

Examples of successful Underwear products currently trending in the market. These insights can help identify profitable product opportunities.

Find more Underwear products in our Product Database
Store Product Price
www.wearixx.com
underwear product
2-21 Areas Self Heating Vest USB Rechargeable Heated …
52.49 ~ 61.49 CAD
rablo.com
underwear product
Calvin Klein Black Cotton Women Underwear
219.0 ~ 219.0 AED
goodayye.com
underwear product
⏳LAST DAT: Buy 1 Get 3🔥100% Leak-Proof Underwear …
9.99 ~ 27.99 GBP
julyandme.com
underwear product
🌸Buy 1 Get 1 Free🌸Women's Breathable Shorts Underwear
7.99 ~ 7.99 GBP

Finding Underwear Suppliers

Discovering reliable suppliers is crucial for Underwear businesses. Key strategies include:

  • Research specialized wholesalers and manufacturers
  • Attend industry trade shows and exhibitions
  • Use verified dropshipping platforms
  • Request samples before partnerships

Profit Margin Analysis

Underwear products typically show profit margins between 10-70%, depending on:

  • Cost of goods and supply chain efficiency
  • Market competition and pricing strategy
  • Operational expenses and overhead costs
  • Customer acquisition and marketing costs

Dropshipping Underwear Products

Yes, Underwear products can be successfully dropshipped using platforms like:

  • Oberlo for AliExpress integration
  • Spocket for US/EU suppliers
  • Modalyst for brand partnerships
  • DSers for advanced automation

Store Optimization Tips

Optimize your Underwear store for better sales:

  • High-quality product images and descriptions
  • Mobile-responsive design and fast loading
  • SEO optimization with relevant keywords
  • Social proof and customer reviews

Underwear Store Examples

7 Stores

Real-world examples of successful Underwear Shopify stores. Analyze their strategies, pricing, and market positioning for insights into this niche.

Store Title Country Products Avg Price
treehuggerclothpads.com
treehuggerclothpads.com
Tree Hugger Cloth Pads Made in Canada Reusable …
CA 842 30.33 CAD
mykthelabel.com
mykthelabel.com
Myk The Label — Supremely Soft, Figure-Moulding Essentials
AU 12 39.45 AUD
nakedkiwi.nz
nakedkiwi.nz
Buy Men's Underwear and Sexy Jocks Online - …
NZ 613 35.33 NZD
evabiancheria.com
evabiancheria.com
Eva Household linens, lingerie and underwear for women …
IT 3812 46.36 EUR
boyxwear.us
boyxwear.us
BoyX Wear – Men’s Holiday Mesh & Naughty …
US 88 35.12 USD
getalphafit.shop
getalphafit.shop
Alphafit
HU 213 30.36 EUR
www.hoakaswimwear.com
www.hoakaswimwear.com
Hoaka | Trendy swimwear, clothing, underwear and more …
PH 804 40.57 USD

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