Underwear Stores On Shopify (2026-2)

Updated 2026-02-18

Discover the latest trends with over 2665 underwear stores thriving on Shopify as of February 2026. Explore the dynamic marketplace of underwear products and find your niche today!

Underwear Market Overview

As of February 2026, there are 2665 active Shopify stores selling Underwear products. This comprehensive analysis provides insights into market trends, geographic distribution, and successful business models in this niche.

Market Analysis Contents

Underwear Stores by Country Popular Themes for Underwear Stores Domain Preferences
Popular Underwear Products Supplier Strategies Profit Margins Analysis Featured Store Examples

Geographic Distribution

Explore how Underwear stores are distributed globally. This data reveals the most active markets and emerging opportunities in different regions.

Country Active Stores Market Share
United States 667
25%
India 352
13%
United Kingdom 166
6%
Philippines 146
5%
Australia 115
4%
Canada 91
3%

Popular Themes

Discover which Shopify themes are most popular among Underwear retailers. This insight can help you choose the right theme for your store.

Theme Name Stores Using Popularity
Dawn 357
13%
Debut 84
3%
Sense 30
1%
Horizon 29
1%
Spotlight 27
1%
Impulse 21
1%
Updated copy of Updated copy of Updated copy of... 21
1%
Minimal 20
1%

Domain Preferences

Analysis of top-level domains preferred by Underwear store owners. While domain choice impacts SEO and trust, content quality remains most important.

Domain Extension Store Count Usage Rate
.com 1837
69%
.com.au 105
4%
.co.uk 93
3%
.shop 59
2%
.store 48
2%
.co 46
2%
.ca 45
2%

Popular Underwear Products

Examples of successful Underwear products currently trending in the market. These insights can help identify profitable product opportunities.

Find more Underwear products in our Product Database
Store Product Price
yoroyalllc.com
underwear product
Lingerie V-neck Lingerie Open Back Lingerie Underwear Set …
 19.24 ~ 19.24 USD
aslan-sports-store.myshopify.com
underwear product
New Lingerie Summer Lingerie Summer Dress Charming Underwear
 20.14 ~ 20.14 GBP
clickitcome.com
underwear product
Plus-size S-3XL Premium ShaperBra Women Shaper Bra Sexy …
 15.0 ~ 16.0 USD
ahboy2man.com
underwear product
Men's Brief: Emoji Gradient Cartoon Brief Underwear (SB250108)
 10.9 ~ 10.9 SGD

Finding Underwear Suppliers

Discovering reliable suppliers is crucial for Underwear businesses. Key strategies include:

  • Research specialized wholesalers and manufacturers
  • Attend industry trade shows and exhibitions
  • Use verified dropshipping platforms
  • Request samples before partnerships

Profit Margin Analysis

Underwear products typically show profit margins between 10-70%, depending on:

  • Cost of goods and supply chain efficiency
  • Market competition and pricing strategy
  • Operational expenses and overhead costs
  • Customer acquisition and marketing costs

Dropshipping Underwear Products

Yes, Underwear products can be successfully dropshipped using platforms like:

  • Oberlo for AliExpress integration
  • Spocket for US/EU suppliers
  • Modalyst for brand partnerships
  • DSers for advanced automation

Store Optimization Tips

Optimize your Underwear store for better sales:

  • High-quality product images and descriptions
  • Mobile-responsive design and fast loading
  • SEO optimization with relevant keywords
  • Social proof and customer reviews

Underwear Store Examples

7 Stores

Real-world examples of successful Underwear Shopify stores. Analyze their strategies, pricing, and market positioning for insights into this niche.

Store Title Country Products Avg Price
tidlos.ch
tidlos.ch
TIDLØS - Swiss sustainable fashion label for outdoor …
 CH 54 46.78 CHF
tidlos-clothing.com
tidlos-clothing.com
TIDLØS - Swiss sustainable fashion label for outdoor …
 CH 54 46.78 CHF
suprgoods.com
suprgoods.com
SUPRGOODS - garments with pure silver
 VN 23 74.34 EUR
www.petit-q.com
www.petit-q.com
PetitQ Underwear – Sexy, Unique & Bold Men's …
 MY 891 17.11 EUR
plantgirlnyc.com
plantgirlnyc.com
Plant Girl Hand-Dyed Clothing Store, Unique Tie-Dye and …
 KR 103 45.03 USD
wallachsmenswear.com
wallachsmenswear.com
WALLACHS MENS & BOYS WEAR CLOTHING
 KR 36 26.96 USD
www.ermedicalsupply.com
www.ermedicalsupply.com
ER Medical Supply | Emergency Medical Supplies and …
 US 14810 17.5 USD

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