Underwear Stores On Shopify (2025-12)

Updated 2025-12-31

Discover the latest trends with over 2561 underwear stores thriving on Shopify as of December 2025. Explore the dynamic marketplace of underwear products and find your niche today!

Underwear Market Overview

As of December 2025, there are 2561 active Shopify stores selling Underwear products. This comprehensive analysis provides insights into market trends, geographic distribution, and successful business models in this niche.

Geographic Distribution

Explore how Underwear stores are distributed globally. This data reveals the most active markets and emerging opportunities in different regions.

Country Active Stores Market Share
United States 630
25%
India 364
14%
United Kingdom 156
6%
Philippines 104
4%
Australia 101
4%
Canada 89
3%

Popular Themes

Discover which Shopify themes are most popular among Underwear retailers. This insight can help you choose the right theme for your store.

Theme Name Stores Using Popularity
Dawn 361
14%
Debut 86
3%
Spotlight 33
1%
Sense 28
1%
Impulse 25
1%
Updated copy of Updated copy of Updated copy of... 22
1%
Horizon 21
1%
Minimal 21
1%

Domain Preferences

Analysis of top-level domains preferred by Underwear store owners. While domain choice impacts SEO and trust, content quality remains most important.

Domain Extension Store Count Usage Rate
.com 1757
69%
.com.au 90
4%
.co.uk 88
3%
.shop 53
2%
.co 50
2%
.store 47
2%
.ca 43
2%

Popular Underwear Products

Examples of successful Underwear products currently trending in the market. These insights can help identify profitable product opportunities.

Find more Underwear products in our Product Database
Store Product Price
www.kimlud.com
underwear product
Women Body Shaper Bra Backless Bodysuits Thong Invisible …
40.96 ~ 42.96 USD
trendsettertrunk.store
underwear product
Backless Sportswear Woman Gym Sports Bra Seamless Womens …
186.89 ~ 192.38 None
everyeyes.myshopify.com
underwear product
2025 Cross-border Oblique Shoulder Shockproof Sports Underwear Elastic …
18.0 ~ 18.0 EUR
greedass.com
underwear product
Women’s Warm Tummy Control Underwear
179.0 ~ 229.0 SEK

Finding Underwear Suppliers

Discovering reliable suppliers is crucial for Underwear businesses. Key strategies include:

  • Research specialized wholesalers and manufacturers
  • Attend industry trade shows and exhibitions
  • Use verified dropshipping platforms
  • Request samples before partnerships

Profit Margin Analysis

Underwear products typically show profit margins between 10-70%, depending on:

  • Cost of goods and supply chain efficiency
  • Market competition and pricing strategy
  • Operational expenses and overhead costs
  • Customer acquisition and marketing costs

Dropshipping Underwear Products

Yes, Underwear products can be successfully dropshipped using platforms like:

  • Oberlo for AliExpress integration
  • Spocket for US/EU suppliers
  • Modalyst for brand partnerships
  • DSers for advanced automation

Store Optimization Tips

Optimize your Underwear store for better sales:

  • High-quality product images and descriptions
  • Mobile-responsive design and fast loading
  • SEO optimization with relevant keywords
  • Social proof and customer reviews

Underwear Store Examples

7 Stores

Real-world examples of successful Underwear Shopify stores. Analyze their strategies, pricing, and market positioning for insights into this niche.

Store Title Country Products Avg Price
euroshoppfit.myshopify.com
euroshoppfit.myshopify.com
EuroShopp
GB 44 42.73 GBP
www.kindaxe.in
www.kindaxe.in
KINDAXE – Premium Bamboo Underwear for Men in …
IN 14 1099.0 INR
www.xoxostore.pk
www.xoxostore.pk
XOXO Store - All Shapes and All Sizes …
PK 137 1026.2 PKR
ryusei.co.id
ryusei.co.id
Ryusei Indonesia Official Website - Dailywear
ID 1286 110440.63 IDR
nudebarre.com
nudebarre.com
Nude Barre™ | Skin Tone Underwear & Hosiery
US 16 14.2 USD
stepone.life
stepone.life
Men & Women's Bamboo Viscose Underwear | Step …
AU 296 19.67 AUD
hotjoiestore.com
hotjoiestore.com
Eternaljoymart – Hotjoiestore
US 174 31.95 USD

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