Underwear Stores On Shopify (2025-12)

Updated 2025-12-22

Discover the latest trends with over 2590 underwear stores thriving on Shopify as of December 2025. Explore the dynamic marketplace of underwear products and find your niche today!

Underwear Market Overview

As of December 2025, there are 2590 active Shopify stores selling Underwear products. This comprehensive analysis provides insights into market trends, geographic distribution, and successful business models in this niche.

Geographic Distribution

Explore how Underwear stores are distributed globally. This data reveals the most active markets and emerging opportunities in different regions.

Country Active Stores Market Share
United States 632
24%
India 342
13%
United Kingdom 165
6%
Philippines 114
4%
Australia 102
4%
Canada 90
3%

Popular Themes

Discover which Shopify themes are most popular among Underwear retailers. This insight can help you choose the right theme for your store.

Theme Name Stores Using Popularity
Dawn 348
13%
Debut 86
3%
Spotlight 34
1%
Sense 29
1%
Horizon 26
1%
Impulse 26
1%
Brooklyn 22
1%
Minimal 21
1%

Domain Preferences

Analysis of top-level domains preferred by Underwear store owners. While domain choice impacts SEO and trust, content quality remains most important.

Domain Extension Store Count Usage Rate
.com 1777
69%
.com.au 92
4%
.co.uk 91
4%
.shop 56
2%
.store 50
2%
.ca 45
2%
.co 45
2%

Popular Underwear Products

Examples of successful Underwear products currently trending in the market. These insights can help identify profitable product opportunities.

Find more Underwear products in our Product Database
Store Product Price
osimcares.co
underwear product
🔥Last Day 50% OFF|LBMLBM™ 100% Leak-Proof Underwear 4-pack⭐
39.99 ~ 39.99 USD
ameup.com
underwear product
🎁 Final 3 Hours — Save 60% 🎀 …
39.99 ~ 39.99 USD
homebbc.net
underwear product
🔥HOT SALE 50% OFF🔥Men's Breathable Massage Underwear
12.99 ~ 29.99 USD
hibybuy.com
underwear product
2-Piece Set💕Women's Seamless High Waisted Animal Print Underwear
19.98 ~ 43.98 USD

Finding Underwear Suppliers

Discovering reliable suppliers is crucial for Underwear businesses. Key strategies include:

  • Research specialized wholesalers and manufacturers
  • Attend industry trade shows and exhibitions
  • Use verified dropshipping platforms
  • Request samples before partnerships

Profit Margin Analysis

Underwear products typically show profit margins between 10-70%, depending on:

  • Cost of goods and supply chain efficiency
  • Market competition and pricing strategy
  • Operational expenses and overhead costs
  • Customer acquisition and marketing costs

Dropshipping Underwear Products

Yes, Underwear products can be successfully dropshipped using platforms like:

  • Oberlo for AliExpress integration
  • Spocket for US/EU suppliers
  • Modalyst for brand partnerships
  • DSers for advanced automation

Store Optimization Tips

Optimize your Underwear store for better sales:

  • High-quality product images and descriptions
  • Mobile-responsive design and fast loading
  • SEO optimization with relevant keywords
  • Social proof and customer reviews

Underwear Store Examples

7 Stores

Real-world examples of successful Underwear Shopify stores. Analyze their strategies, pricing, and market positioning for insights into this niche.

Store Title Country Products Avg Price
cklbra.com
cklbra.com
Stylish & Comfortable Women's Lingerie | Soft, Lace …
US 47 16.25 USD
julipet.it
julipet.it
Julipet - Underwear, pajamas and loungewear for men …
IN 694 95.67 EUR
www.jymmyundies.com
www.jymmyundies.com
Jimmy Incontinence Underwear – JYMMY Undies
US 7 49.99 USD
eternallust.com
eternallust.com
Sexy Lingerie & Underwear – EternalLust
GB 150 20.7 USD
www.weiunderwear.com
www.weiunderwear.com
Wei Underwear | Ropa Interior Femenina en Colombia …
CO 101 89794.41 COP
everleakproof.com
everleakproof.com
Best Leakproof Underwear for Women – EverLeakproof
US 23 49.3 USD
mundounico.us
mundounico.us
Men's Underwear Online Store | Mundo Único USA
US 797 31.84 USD

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