Underwear Stores On Shopify (2025-11)

Updated 2025-11-04

Discover the latest trends with over 2420 underwear stores thriving on Shopify as of November 2025. Explore the dynamic marketplace of underwear products and find your niche today!

Underwear Market Overview

As of November 2025, there are 2420 active Shopify stores selling Underwear products. This comprehensive analysis provides insights into market trends, geographic distribution, and successful business models in this niche.

Geographic Distribution

Explore how Underwear stores are distributed globally. This data reveals the most active markets and emerging opportunities in different regions.

Country Active Stores Market Share
United States 608
25%
India 260
11%
United Kingdom 158
7%
Australia 120
5%
Philippines 119
5%
Canada 69
3%

Popular Themes

Discover which Shopify themes are most popular among Underwear retailers. This insight can help you choose the right theme for your store.

Theme Name Stores Using Popularity
Dawn 313
13%
Debut 87
4%
Spotlight 37
2%
Refresh 26
1%
Sense 25
1%
Impulse 23
1%
Brooklyn 19
1%
Minimal 19
1%

Domain Preferences

Analysis of top-level domains preferred by Underwear store owners. While domain choice impacts SEO and trust, content quality remains most important.

Domain Extension Store Count Usage Rate
.com 1664
69%
.com.au 104
4%
.co.uk 88
4%
.shop 62
3%
.store 44
2%
.co 38
2%
.ca 36
1%

Popular Underwear Products

Examples of successful Underwear products currently trending in the market. These insights can help identify profitable product opportunities.

Find more Underwear products in our Product Database
Store Product Price
saneshoppe.com
underwear product
Winter USB Electric Heating Jacket Heated Thermal Underwear …
36.75 ~ 80.14 GBP
goeasyup.com
underwear product
Women's Ultra-thin Seamless Thermal Underwear
21.99 ~ 21.99 GBP
housewor.com
underwear product
Women's Ultra-thin Seamless Thermal Underwear
23.99 ~ 23.99 USD
invisible-ferret.com
underwear product
New men's 2-in-1 Red Bull sports shorts breathable …
15.43 ~ 18.56 GBP

Finding Underwear Suppliers

Discovering reliable suppliers is crucial for Underwear businesses. Key strategies include:

  • Research specialized wholesalers and manufacturers
  • Attend industry trade shows and exhibitions
  • Use verified dropshipping platforms
  • Request samples before partnerships

Profit Margin Analysis

Underwear products typically show profit margins between 10-70%, depending on:

  • Cost of goods and supply chain efficiency
  • Market competition and pricing strategy
  • Operational expenses and overhead costs
  • Customer acquisition and marketing costs

Dropshipping Underwear Products

Yes, Underwear products can be successfully dropshipped using platforms like:

  • Oberlo for AliExpress integration
  • Spocket for US/EU suppliers
  • Modalyst for brand partnerships
  • DSers for advanced automation

Store Optimization Tips

Optimize your Underwear store for better sales:

  • High-quality product images and descriptions
  • Mobile-responsive design and fast loading
  • SEO optimization with relevant keywords
  • Social proof and customer reviews

Underwear Store Examples

7 Stores

Real-world examples of successful Underwear Shopify stores. Analyze their strategies, pricing, and market positioning for insights into this niche.

Store Title Country Products Avg Price
pompisstores.com
pompisstores.com
Pompis Stores | Las mejores marcas de ropa …
US 5802 37.91 USD
seamfree.co.za
seamfree.co.za
Seamfree Underwear | Quality seamless underwear, activewear, shapewear
ZA 42 312.06 ZAR
vivobodywear.com
vivobodywear.com
Comfy reusable underwear for bladder leaks & periods …
PH 10 15.22 NZD
vixxen.co.nz
vixxen.co.nz
Vixxen Accessories, Period Underwear & Swimwear
IN 40 37.79 NZD
www.sirenperiodwear.com
www.sirenperiodwear.com
SIREN
AU 5 40.95 AUD
jednorth.com
jednorth.com
Men's Premium Bodybuilding & Athleisure Clothing – Jed …
ID 281 30.87 USD
underneathintimates.com
underneathintimates.com
Underneath Intimates
PH 70 359.78 PHP

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