Underwear Stores On Shopify (2025-9)

Updated 2025-09-25

Discover the latest trends with over 3147 underwear stores thriving on Shopify as of September 2025. Explore the dynamic marketplace of underwear products and find your niche today!

Underwear Market Overview

As of September 2025, there are 3147 active Shopify stores selling Underwear products. This comprehensive analysis provides insights into market trends, geographic distribution, and successful business models in this niche.

Market Analysis Contents

Underwear Stores by Country Popular Themes for Underwear Stores Domain Preferences
Popular Underwear Products Supplier Strategies Profit Margins Analysis Featured Store Examples

Geographic Distribution

Explore how Underwear stores are distributed globally. This data reveals the most active markets and emerging opportunities in different regions.

Country Active Stores Market Share
United States 1081
34%
India 340
11%
United Kingdom 202
6%
Philippines 134
4%
Australia 114
4%
Canada 98
3%

Popular Themes

Discover which Shopify themes are most popular among Underwear retailers. This insight can help you choose the right theme for your store.

Theme Name Stores Using Popularity
Dawn 407
13%
Huha 2.0 - Lilac Launch 299
10%
Debut 99
3%
Spotlight 39
1%
Refresh 37
1%
Sense 31
1%
Impulse 25
1%
Minimal 25
1%

Domain Preferences

Analysis of top-level domains preferred by Underwear store owners. While domain choice impacts SEO and trust, content quality remains most important.

Domain Extension Store Count Usage Rate
.com 1947
62%
.shop 170
5%
.website 155
5%
.com.au 111
4%
.co.uk 93
3%
.store 58
2%
.co 52
2%
.site 49
2%

Popular Underwear Products

Examples of successful Underwear products currently trending in the market. These insights can help identify profitable product opportunities.

Find more Underwear products in our Product Database
Store Product Price
toohap.com
underwear product
🔥LAST DAY SALE 50%OFF💖Women’s 2-in-1 Seamless Underwear with …
 9.99 ~ 25.99 GBP
alivelyshop.com
underwear product
đź’ĄThermal Underwear Set for Women -đź‘ŹClose-fitting and comfortable!
 16.9 ~ 16.9 GBP
blushlux.com
underwear product
Emporio Armani Underwear Black
 1503.0 ~ 1503.0 USD
www.wilftrend.com
underwear product
Large Size Ladies' Seamless Sport Fitness Low Waist …
 11.16 ~ 11.16 USD

Finding Underwear Suppliers

Discovering reliable suppliers is crucial for Underwear businesses. Key strategies include:

  • Research specialized wholesalers and manufacturers
  • Attend industry trade shows and exhibitions
  • Use verified dropshipping platforms
  • Request samples before partnerships

Profit Margin Analysis

Underwear products typically show profit margins between 10-70%, depending on:

  • Cost of goods and supply chain efficiency
  • Market competition and pricing strategy
  • Operational expenses and overhead costs
  • Customer acquisition and marketing costs

Dropshipping Underwear Products

Yes, Underwear products can be successfully dropshipped using platforms like:

  • Oberlo for AliExpress integration
  • Spocket for US/EU suppliers
  • Modalyst for brand partnerships
  • DSers for advanced automation

Store Optimization Tips

Optimize your Underwear store for better sales:

  • High-quality product images and descriptions
  • Mobile-responsive design and fast loading
  • SEO optimization with relevant keywords
  • Social proof and customer reviews

Underwear Store Examples

7 Stores

Real-world examples of successful Underwear Shopify stores. Analyze their strategies, pricing, and market positioning for insights into this niche.

Store Title Country Products Avg Price
underneathintimates.com
underneathintimates.com
Underneath Intimates
 PH 78 319.68 PHP
veeunderwear.com
veeunderwear.com
Vee Bamboo Underwear | Women’s Bamboo Underwear Australia …
 AU 7 26.11 AUD
www.undicloth.com.au
www.undicloth.com.au
undicloth® - Australian Made Organic Cotton Underwear
 AU 16 48.73 AUD
undrgoods.com
undrgoods.com
UNDRGOODS | Ridiculously Comfortable Underwear for Men – …
 AE 59 312.95 AED
www.bruchiclub.com
www.bruchiclub.com
Bruchi Club - Buy Premium Sustainable Underwear | …
 IN 243 362.97 INR
kellydesigns.ca
kellydesigns.ca
Kelly Designs
 CA 1003 68.3 CAD
blinxunderwear.com
blinxunderwear.com
BLINX Underwear | La Culotte Menstruelle – Blinx …
 FR 37 58.17 EUR

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