Underwear Stores On Shopify (2026-1)
Discover the latest trends with over 2286 underwear stores thriving on Shopify as of January 2026. Explore the dynamic marketplace of underwear products and find your niche today!
Underwear Market Overview
As of January 2026, there are 2286 active Shopify stores selling Underwear products. This comprehensive analysis provides insights into market trends, geographic distribution, and successful business models in this niche.
Geographic Distribution
Explore how Underwear stores are distributed globally. This data reveals the most active markets and emerging opportunities in different regions.
| Country | Active Stores | Market Share |
|---|---|---|
| United States | 570 |
25%
|
| India | 285 |
12%
|
| United Kingdom | 142 |
6%
|
| Australia | 99 |
4%
|
| Philippines | 93 |
4%
|
| Canada | 85 |
4%
|
Popular Themes
Discover which Shopify themes are most popular among Underwear retailers. This insight can help you choose the right theme for your store.
Domain Preferences
Analysis of top-level domains preferred by Underwear store owners. While domain choice impacts SEO and trust, content quality remains most important.
| Domain Extension | Store Count | Usage Rate |
|---|---|---|
| .com | 1556 |
68%
|
| .com.au | 83 |
4%
|
| .co.uk | 77 |
3%
|
| .shop | 49 |
2%
|
| .co | 48 |
2%
|
| .store | 44 |
2%
|
| .ca | 40 |
2%
|
Popular Underwear Products
Examples of successful Underwear products currently trending in the market. These insights can help identify profitable product opportunities.
| Store | Product | Price |
|---|---|---|
| wahup.com |
Couples Matching Underwear Leopard S2 Boxer, Thong & …
|
23.08 ~ 43.69 USD |
| riolio.com |
Riolio Half Turtleneck Men's Sweater Underwear T-shirt Slim …
|
35.04 ~ 35.04 USD |
| www.fouregg.com |
12/ 2025 High-waist inner lining fitness skirt that …
|
9.9 ~ 9.9 USD |
| dm-underwear.com |
D.M low waist sexy boxers – Modern Mens …
|
15.99 ~ 15.99 USD |
Finding Underwear Suppliers
Discovering reliable suppliers is crucial for Underwear businesses. Key strategies include:
- Research specialized wholesalers and manufacturers
- Attend industry trade shows and exhibitions
- Use verified dropshipping platforms
- Request samples before partnerships
Profit Margin Analysis
Underwear products typically show profit margins between 10-70%, depending on:
- Cost of goods and supply chain efficiency
- Market competition and pricing strategy
- Operational expenses and overhead costs
- Customer acquisition and marketing costs
Dropshipping Underwear Products
Yes, Underwear products can be successfully dropshipped using platforms like:
- Oberlo for AliExpress integration
- Spocket for US/EU suppliers
- Modalyst for brand partnerships
- DSers for advanced automation
Store Optimization Tips
Optimize your Underwear store for better sales:
- High-quality product images and descriptions
- Mobile-responsive design and fast loading
- SEO optimization with relevant keywords
- Social proof and customer reviews
Underwear Store Examples
Real-world examples of successful Underwear Shopify stores. Analyze their strategies, pricing, and market positioning for insights into this niche.
| Store | Title | Country | Products | Avg Price |
|---|---|---|---|---|
|
www.la-braga.com
|
La Braga
|
MX | 75 | 238.44 MXN |
|
www.blueduckapparel.co.nz
|
Blue Duck apparel
|
NZ | 7 | 25.6 NZD |
|
johanavandercosmetics.nl
|
Johana Van der Cosmetics – johanavandercosmetics
|
NL | 22 | 43.12 EUR |
johanavandercosmetics.myshopify.com
|
Johana Van der Cosmetics – johanavandercosmetics
|
NL | 22 | 43.12 EUR |
|
luxonova.fr
|
Harper&Lane – Harper&Lane
|
GB | 1598 | 361.58 GBP |
|
en.tylerbold.jp
|
Men's underwear Bikini Thong Boxer Briefs TYLERBOLD JAPAN
|
TH | 4593 | 3471.38 JPY |
|
www.johnniescloset.com.au
|
Mens Sexy Underwear & Male Lingerie from JOHNNIES …
|
AU | 10142 | 46.47 AUD |
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