Underwear Stores On Shopify (2025-9)

Updated 2025-09-12

Discover the latest trends with over 3347 underwear stores thriving on Shopify as of September 2025. Explore the dynamic marketplace of underwear products and find your niche today!

Underwear Market Overview

As of September 2025, there are 3347 active Shopify stores selling Underwear products. This comprehensive analysis provides insights into market trends, geographic distribution, and successful business models in this niche.

Market Analysis Contents

Underwear Stores by Country Popular Themes for Underwear Stores Domain Preferences
Popular Underwear Products Supplier Strategies Profit Margins Analysis Featured Store Examples

Geographic Distribution

Explore how Underwear stores are distributed globally. This data reveals the most active markets and emerging opportunities in different regions.

Country Active Stores Market Share
United States 1151
34%
India 390
12%
United Kingdom 210
6%
Australia 120
4%
Philippines 117
3%
Canada 115
3%
Pakistan 73
2%

Popular Themes

Discover which Shopify themes are most popular among Underwear retailers. This insight can help you choose the right theme for your store.

Theme Name Stores Using Popularity
Dawn 475
14%
Huha 2.0 - Lilac Launch 300
9%
Debut 102
3%
Spotlight 43
1%
Refresh 42
1%
Sense 38
1%
Impulse 27
1%
Minimal 26
1%

Domain Preferences

Analysis of top-level domains preferred by Underwear store owners. While domain choice impacts SEO and trust, content quality remains most important.

Domain Extension Store Count Usage Rate
.com 2078
62%
.shop 193
6%
.website 155
5%
.com.au 111
3%
.co.uk 98
3%
.store 83
2%
.co 55
2%
.site 51
2%

Popular Underwear Products

Examples of successful Underwear products currently trending in the market. These insights can help identify profitable product opportunities.

Find more Underwear products in our Product Database
Store Product Price
outdhaven.com
underwear product
⏳Time-limited Special⏰Women’s Sexy & Comfortable Lace Underwear
 16.99 ~ 37.99 GBP
lilacois.com
underwear product
⏳Time-limited Special⏰Women’s Sexy & Comfortable Lace Underwear
 16.99 ~ 37.99 USD
ouisyes.com
underwear product
🎁🔥Last day sale 50% OFF🔥 Women's High-Waisted Tummy …
 14.99 ~ 27.99 GBP
elfangy.cc
underwear product
Men's Camouflage Thermal Underwear & Pants Set
 39.99 ~ 39.99 USD

Finding Underwear Suppliers

Discovering reliable suppliers is crucial for Underwear businesses. Key strategies include:

  • Research specialized wholesalers and manufacturers
  • Attend industry trade shows and exhibitions
  • Use verified dropshipping platforms
  • Request samples before partnerships

Profit Margin Analysis

Underwear products typically show profit margins between 10-70%, depending on:

  • Cost of goods and supply chain efficiency
  • Market competition and pricing strategy
  • Operational expenses and overhead costs
  • Customer acquisition and marketing costs

Dropshipping Underwear Products

Yes, Underwear products can be successfully dropshipped using platforms like:

  • Oberlo for AliExpress integration
  • Spocket for US/EU suppliers
  • Modalyst for brand partnerships
  • DSers for advanced automation

Store Optimization Tips

Optimize your Underwear store for better sales:

  • High-quality product images and descriptions
  • Mobile-responsive design and fast loading
  • SEO optimization with relevant keywords
  • Social proof and customer reviews

Underwear Store Examples

7 Stores

Real-world examples of successful Underwear Shopify stores. Analyze their strategies, pricing, and market positioning for insights into this niche.

Store Title Country Products Avg Price
akiluxoshop.myshopify.com
akiluxoshop.myshopify.com
Akiluxoshop – A Variety of Products for All …
 CA 130 25.85 USD
www.sunjalink.com
www.sunjalink.com
Sunja Link Body Shoppe | Canada
 VN 340 4844.44 CAD
www.cockyunderwear.com
www.cockyunderwear.com
Cocky Underwear
 AU 76 20.83 AUD
roseandthorne.co.nz
roseandthorne.co.nz
Lingerie - Shop Women's Underwear Online in New …
 NZ 278 66.97 NZD
conceptask.shop
conceptask.shop
Conceptask: The Fashion Frontier for Women's Everyday and …
 GB 63 24.95 GBP
caroquilla.ca
caroquilla.ca
CaroQuilla | Feel-Good Bamboo Essentials
 CA 52 26.27 CAD
outfair.com
outfair.com
OUTfair | Men's Swimwear Underwear Store | LGBT …
 IN 329 207.96 USD

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