Underwear Stores On Shopify (2026-1)

Updated 2026-01-21

Discover the latest trends with over 2272 underwear stores thriving on Shopify as of January 2026. Explore the dynamic marketplace of underwear products and find your niche today!

Underwear Market Overview

As of January 2026, there are 2272 active Shopify stores selling Underwear products. This comprehensive analysis provides insights into market trends, geographic distribution, and successful business models in this niche.

Market Analysis Contents

Underwear Stores by Country Popular Themes for Underwear Stores Domain Preferences
Popular Underwear Products Supplier Strategies Profit Margins Analysis Featured Store Examples

Geographic Distribution

Explore how Underwear stores are distributed globally. This data reveals the most active markets and emerging opportunities in different regions.

Country Active Stores Market Share
United States 573
25%
India 277
12%
United Kingdom 140
6%
Philippines 104
5%
Australia 100
4%
Canada 85
4%

Popular Themes

Discover which Shopify themes are most popular among Underwear retailers. This insight can help you choose the right theme for your store.

Theme Name Stores Using Popularity
Dawn 304
13%
Debut 68
3%
Spotlight 23
1%
Horizon 21
1%
Sense 21
1%
Updated copy of Updated copy of Updated copy of... 20
1%
Impulse 19
1%
Refresh 18
1%

Domain Preferences

Analysis of top-level domains preferred by Underwear store owners. While domain choice impacts SEO and trust, content quality remains most important.

Domain Extension Store Count Usage Rate
.com 1553
68%
.com.au 87
4%
.co.uk 79
3%
.co 46
2%
.shop 46
2%
.ca 44
2%
.store 42
2%

Popular Underwear Products

Examples of successful Underwear products currently trending in the market. These insights can help identify profitable product opportunities.

Find more Underwear products in our Product Database
Store Product Price
alivelyshop.com
underwear product
💗Buy 1 Get 1 Free💗Women's High-Waisted Tummy Control …
 13.98 ~ 13.98 GBP
spainho.com
underwear product
Women's High-Waisted Tummy Control Underwear
 36.99 ~ 62.99 USD
www.modaaziza.com
underwear product
Black Satin High-Waist Brief Logo Women Underwear
 222.57 ~ 222.57 USD
uktoplovers.com
underwear product
7-PCS Set Women's Drop Waist Seamless Thong Panties …
 15.9 ~ 15.9 GBP

Finding Underwear Suppliers

Discovering reliable suppliers is crucial for Underwear businesses. Key strategies include:

  • Research specialized wholesalers and manufacturers
  • Attend industry trade shows and exhibitions
  • Use verified dropshipping platforms
  • Request samples before partnerships

Profit Margin Analysis

Underwear products typically show profit margins between 10-70%, depending on:

  • Cost of goods and supply chain efficiency
  • Market competition and pricing strategy
  • Operational expenses and overhead costs
  • Customer acquisition and marketing costs

Dropshipping Underwear Products

Yes, Underwear products can be successfully dropshipped using platforms like:

  • Oberlo for AliExpress integration
  • Spocket for US/EU suppliers
  • Modalyst for brand partnerships
  • DSers for advanced automation

Store Optimization Tips

Optimize your Underwear store for better sales:

  • High-quality product images and descriptions
  • Mobile-responsive design and fast loading
  • SEO optimization with relevant keywords
  • Social proof and customer reviews

Underwear Store Examples

7 Stores

Real-world examples of successful Underwear Shopify stores. Analyze their strategies, pricing, and market positioning for insights into this niche.

Store Title Country Products Avg Price
barramundies.com.au
barramundies.com.au
Barramundies - Australian Made, Aussie Made Underwear.
 IN 9 73.93 AUD
shopcherrygardens.com
shopcherrygardens.com
CHERRY GARDENS | Loungewear of your dreams. – …
 IN 32 62.02 CAD
willie-wagtail.com
willie-wagtail.com
Willie Wagtail Premium Men's Underwear and Clothing
 US 41 35.0 AUD
jaisel.ca
jaisel.ca
Jaisel Menswear: Mens Modern Classic Clothing from street …
 BR 1201 121.07 CAD
ultiundies.com
ultiundies.com
Ultiundies Leak Proof Underwear – UltiUndies
 US 8 47.22 USD
redversbuller.uk
redversbuller.uk
Redversbuller | Bold, Timeless Fashion for Men of …
 US 188 6615.35 LKR
roomserviceunderwear.com
roomserviceunderwear.com
Roomservice Underwear
 CO 41 30634.33 COP

Browse by Category

Orthopedic Shoes Stores Luxury Watches Stores Leather Jackets Stores Outdoor Sports Stores Bird Supplies Stores Pet Gates Stores Games Stores Hemp Clothing Stores Health Food Stores Arrivals Stores Teeth Whiteners Stores Sports Jerseys Stores Furniture Stores Nursing Stores Hand Cream Stores Superfoods Stores Vegan Stores Camping Gear Stores Headbands Stores Maternity Stores Dumbbells Stores Chew Toys Stores Brooches Stores Mobile Phone Accessories Stores Wearables Stores Toner Stores Wedding Dresses Stores Vintage Clothing Stores Lamps Stores Backpacks Stores

Ready to Find Winning Products?

Start your journey to e-commerce success with comprehensive market research, product analysis, and competitor insights.

Start Free Trial